How might we enable Small Business to leverage the cloud and Visa's Network to simplify and streamline business needs and goals, without expensive hardware thats slow to deploy.
The Discovery phase let to deeply understand this customer demographic, look at their pain points, and identify hooks that could drive adoption and high engagement.
Using these insights we created a holistic app that address customers key concerns- Customer Acquisition & Marketing, Client/Customer Communication, Security & Privacy, Impression, Payment Flexibility, Financial Management, and Post purchase.
Impact-
this has been deployed in market and most recently launched with Apple.
